Google Keep Goes Wild

After a haphazard introduction, Google officially reintroduced its Google Keep program, which many take to compete with Evernote.

Google Keep is promoted as a way to “quickly capture what’s on your mind and recall it easily wherever you are. Create a checklist, enter a voice note or snap a photo and annotate it. Everything you add is instantly available on all your devices – desktop and mobile.”

The program integrates with Google Drive on your desktop, allowing you to sync notes, photos, and other important memorandums. Keep will sync between your mobile device and your desktop, which is what you’d expect.

The Google Keep interface looks nice, functions well, and is very easy to use. The Android app looks very similar to the desktop interface, just a little “cleaner.”

Google Keep Android

In many ways, the Android app looks, feels, and acts more polished than its desktop companion.

The video shows many of the highlights, and if you’ve ever used Evernote, you get the idea. I won’t bore you with those details.

I will point out that there is a Google Keep widget, which adds some pizzazz to your Android desktop. Keep also integrates with Google Now, so you can open Google Now, say “Google”, “Take a Note” or “Note to Self”, and send a note directly to Keep or Gmail.

That’s a pretty cool feature that I could see a lot of attorneys taking advantage of. Think dictation/transcription via email.

Overall, Google Keep is fun and novel. A lot of folks will swoon toward the program, especially as Google improves its services. I’ll probably be one of them.

The die-hard Evernote users, they’re going to stay put. Evernote does so much more than Google Keep, with years of experience. You can think of Keep as the Evernote infant, and reminisce about Evernote’s youthful blunders.

What’s more, I’m still not convinced Keep is a long-term project. As Futurelawyer points out, this is a good time to be weary of Google’s prolonged support of many free services. Sam Glover makes a similar assessment of these unpaid services. Sure, Google makes a ton of money from its search, and merely a minuscule amount from services like Google Apps. As the recent foreclosure of Google Reader shows, the Google folks are trimming the fat. Don’t be surprised if Keep becomes another bygone.

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Jeff Taylor

I’m just an ordinary guy living an extraordinary life. I’m also an attorney and I blog about Android for lawyers. You can follow me on Twitter, LinkedIn, YouTube, or Google+.